Francesca Penchant Book Coaching & Editing

Francesca works with dark-fiction authors and those writers who are inspired by literature of the macabre such as gothic, horror, noir, thriller, mystery, crime, and decadent fictions.

Francesca supports unconventional creatives who are seeking something other than the typical writing advice, who want to delve more deeply into their own knowledge, to expand their understanding of the craft, characters, and themes that make them truly unique. She helps authors who are struggling to prioritize their writing by making space for their creativity.

Packages

1:1 Writing Coaching

Through 1:1 Writing Coaching I help creatives feel supported by being a stakeholder for long-term projects with longer term, open-ended writing coaching. In free-form meetings with no assignments except for the ones that you create for yourself, we’ll delve deeply into your project and discuss anything that will nourish your creativity, for example blocks to productivity, what’s working, what’s not working, set due dates, and talk about how to be more creative. Free discovery call + 1 meeting, $125

For-Openers Package

I help get dark-fiction authors on track and encourage them to keep going with the For-Openers Package, for the first chapters of your novel with 50 pages of manuscript evaluation. You’ll receive an editorial letter with next steps and inline comments directly in your manuscript. Free discovery call + 1 meeting, $199

8-Week Dark Fiction Treasurechest

I support dark fiction authors to get their book ideas out of their heads and onto the page. With the 8-Week Dark Fiction Treasurechest, I’ll support you through the Blueprint for a Book method, meeting every 2 weeks for 4 sessions total. At the end of the process, you’ll have your protagonist’s desire, the “bumper sticker” of your novel, and an Inside Outline for your novel, making it possible to start writing forward. Launch special: Free discovery call + 4 sessions, $299

Dark Fiction
Revision Roadmap

I help authors of the macabre perfect their completed book manuscripts. With the Dark Fiction Revision Roadmap, I’ll be an ally to analyze your opening, structure, characters, plot, and style. At the end of the journey, authors will have a manuscript with inline comments and an editorial letter with clear next steps pointing the way on how to improve their work so they can self-publish or start pitching to agents. Free discovery call + 2 meetings, $599

Self-Publishing
Design-Prep Package

With the Self-Publishing Design Prep Package, I collaborate with authors with a finished manuscript by designing 1 cover and 1 interior that mirror the dark worlds they create. At the end of this process, you’ll have ebook and paperback files that you can upload to your Amazon KDP Dashboard, plus images for social media. Free discovery call, $799

About Francesca

Francesca is a dark-fiction book editor and publisher who teaches editing at the University of Washington. She started her career in the 1990s at RE/Search Publications, the legendary San Francisco publisher whose founder, V.Vale, created such titles as Modern Primitives and Freaks.

She founded Rachilde & Co. Books, an independent press for which she designs books of decadent LGBTQ+ authors and themes from the nineteenth-century and beyond. Her crime novel, 𝘔𝘢𝘺𝘣𝘦 𝘪𝘯 𝘏𝘦𝘢𝘷𝘦𝘯 (2025), combines film noir with Neo-Decadence. Being a publisher and novelist has helped give her an insider-perspective on creating books. Francesca also has an MFA specializing in book arts and design and a certificate in copyediting from the UW.

Coaching Style: Francesca tests as a highly sensitive person (HSP), which means that she believes in coaching that is gentle and encouraging—coaching that celebrates your creativity above all, that makes clients feel supported. But far from being naïf-like, her dark sense of humor turns those rose-colored glasses that she wears mauve.

As an Author Accelerator certified book coach, Francesca is qualified to coach writers using Author Accelerator’s strategy, methods, and materials, such as Jennie Nash’s Blueprint for a Book and Inside Outline.


Testimonials

I’m grateful for Francesca’s rich and targeted feedback on my manuscript. Along with invaluable encouragement, she offered tangible steps on how to make my story stronger. With clarity and insight, she highlighted specific spots and themes that I could expand or improve upon. I’m confident that my manuscript has more commercial potential than it did before Francesca’s suggestions and guidance.
—Radhika, Indie Novelist

Francesca is a great listener and has creative ideas to guide you along a path to look for ways to improve your novel, from line edits to overall structural strengthening. She has a toolset she utilizes to very clearly show areas that work well and not so well, and to help prioritize where to start. She also makes herself available and seems to genuinely appreciate the discussion, often following up later with additional insights.
—Max Langert, Playwright & Novelist